{"id":1111,"date":"2014-11-04T07:00:23","date_gmt":"2014-11-04T06:00:23","guid":{"rendered":"http:\/\/www.stefaneguilbaud.com\/blog\/?p=1111"},"modified":"2014-11-05T11:10:39","modified_gmt":"2014-11-05T10:10:39","slug":"alimentation-quelles-sont-les-marques-preferees-des-francais","status":"publish","type":"post","link":"https:\/\/www.stefaneguilbaud.com\/blog\/?p=1111","title":{"rendered":"Alimentation : quelles sont les marques pr\u00e9f\u00e9r\u00e9es des Fran\u00e7ais ?"},"content":{"rendered":"<p>Les lin\u00e9aires des hypermarch\u00e9s donnent une impression de choix aux consommateurs.<br \/>\nRationalit\u00e9 et irrationalit\u00e9 encadrent les d\u00e9cisions d\u2019achat, sous fond de crise et de scandales alimentaires.<br \/>\nDans ce contexte, certaines marques r\u00e9ussissent \u00e0 tirer leur \u00e9pingle du jeu. Voil\u00e0 l&rsquo;infographie inspir\u00e9e par un r\u00e9cent sondage effectu\u00e9 aupr\u00e8s de 10 000 internautes du site Marmiton qui demandait aux fran\u00e7ais, hommes et femmes s\u00e9par\u00e9s, <strong>quelles \u00e9taient leurs marques d\u2019alimentation pr\u00e9f\u00e9r\u00e9es<\/strong>.<\/p>\n<p>&nbsp;<\/p>\n<p><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-1112\" src=\"https:\/\/i0.wp.com\/www.stefaneguilbaud.com\/blog\/wp-content\/uploads\/2014\/11\/6073.jpg?resize=728%2C1976\" alt=\"PubFrancais\" width=\"728\" height=\"1976\" srcset=\"https:\/\/i0.wp.com\/www.stefaneguilbaud.com\/blog\/wp-content\/uploads\/2014\/11\/6073.jpg?w=728&amp;ssl=1 728w, https:\/\/i0.wp.com\/www.stefaneguilbaud.com\/blog\/wp-content\/uploads\/2014\/11\/6073.jpg?resize=110%2C300&amp;ssl=1 110w, https:\/\/i0.wp.com\/www.stefaneguilbaud.com\/blog\/wp-content\/uploads\/2014\/11\/6073.jpg?resize=377%2C1024&amp;ssl=1 377w\" sizes=\"auto, (max-width: 728px) 100vw, 728px\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Les lin\u00e9aires des hypermarch\u00e9s donnent une impression de choix aux consommateurs. Rationalit\u00e9 et irrationalit\u00e9 encadrent les d\u00e9cisions d\u2019achat, sous fond de crise et de scandales &hellip; <\/p>\n","protected":false},"author":1,"featured_media":1118,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_exactmetrics_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[8,1,5],"tags":[],"class_list":["post-1111","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-actualites","category-alimentation","category-temoignages"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/www.stefaneguilbaud.com\/blog\/wp-content\/uploads\/2014\/11\/unemarque1.jpg?fit=800%2C435&ssl=1","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p8a0UX-hV","jetpack-related-posts":[{"id":120,"url":"https:\/\/www.stefaneguilbaud.com\/blog\/?p=120","url_meta":{"origin":1111,"position":0},"title":"Ce m\u00e9dia \u2026 un vrai fils de pub !","author":"SG","date":"28 f\u00e9vrier 2011","format":false,"excerpt":"Des citoyens sous influence \u2026Il s'agit de la repr\u00e9sentation d'un syst\u00e8me bas\u00e9 sur la marque, sur l'envie et le plaisir de nous faire consommer. Un constat pitoyable. Telles des dindes, nous sommes domin\u00e9s par les v\u0153ux pieux des fabricants. Loin de vouloir stigmatiser une quelconque th\u00e9orie du complot, il faut\u2026","rel":"","context":"Dans &quot;Soci\u00e9t\u00e9&quot;","block_context":{"text":"Soci\u00e9t\u00e9","link":"https:\/\/www.stefaneguilbaud.com\/blog\/?cat=3"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/www.stefaneguilbaud.com\/blog\/wp-content\/uploads\/2011\/02\/tvmedias.jpg?fit=800%2C435&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/www.stefaneguilbaud.com\/blog\/wp-content\/uploads\/2011\/02\/tvmedias.jpg?fit=800%2C435&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/www.stefaneguilbaud.com\/blog\/wp-content\/uploads\/2011\/02\/tvmedias.jpg?fit=800%2C435&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/www.stefaneguilbaud.com\/blog\/wp-content\/uploads\/2011\/02\/tvmedias.jpg?fit=800%2C435&ssl=1&resize=700%2C400 2x"},"classes":[]},{"id":531,"url":"https:\/\/www.stefaneguilbaud.com\/blog\/?p=531","url_meta":{"origin":1111,"position":1},"title":"Seules les marques ont baiss\u00e9 leur prix","author":"SG","date":"9 septembre 2009","format":false,"excerpt":"L'\u00e9mission CAPITAL (M6) pr\u00e9sente les r\u00e9sultats de son reportage et annonce les statistiques suivantes.Selon cette enqu\u00eate, seules les marques ont baiss\u00e9 leur prix de 0,5 %.En revanche, les MDD (marque de distributeurs) ont augment\u00e9 de 0,6 % et les produits discounts le seraient de + 2,3 %. \u00c0 ne plus\u2026","rel":"","context":"Dans &quot;Alimentation&quot;","block_context":{"text":"Alimentation","link":"https:\/\/www.stefaneguilbaud.com\/blog\/?cat=1"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/www.stefaneguilbaud.com\/blog\/wp-content\/uploads\/2009\/09\/boitesardine.jpg?fit=800%2C435&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/www.stefaneguilbaud.com\/blog\/wp-content\/uploads\/2009\/09\/boitesardine.jpg?fit=800%2C435&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/www.stefaneguilbaud.com\/blog\/wp-content\/uploads\/2009\/09\/boitesardine.jpg?fit=800%2C435&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/www.stefaneguilbaud.com\/blog\/wp-content\/uploads\/2009\/09\/boitesardine.jpg?fit=800%2C435&ssl=1&resize=700%2C400 2x"},"classes":[]},{"id":3923,"url":"https:\/\/www.stefaneguilbaud.com\/blog\/?p=3923","url_meta":{"origin":1111,"position":2},"title":"Les magasins bio luttent pour leur survie","author":"SG","date":"18 avril 2023","format":false,"excerpt":"Le march\u00e9 du bio est en plein essor. De plus en plus de consommateurs se tournent vers une alimentation saine, respectueuse de l'environnement et des animaux. Pourtant, tous les magasins ne se valent pas. Certains ont \u00e9t\u00e9 rachet\u00e9s par des multinationales de l'agroalimentaire, tandis que d'autres se battent pour pr\u00e9server\u2026","rel":"","context":"Dans &quot;Actualit\u00e9s&quot;","block_context":{"text":"Actualit\u00e9s","link":"https:\/\/www.stefaneguilbaud.com\/blog\/?cat=8"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/www.stefaneguilbaud.com\/blog\/wp-content\/uploads\/2023\/04\/pexels-photo-5473030-studio.jpg?fit=800%2C435&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/www.stefaneguilbaud.com\/blog\/wp-content\/uploads\/2023\/04\/pexels-photo-5473030-studio.jpg?fit=800%2C435&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/www.stefaneguilbaud.com\/blog\/wp-content\/uploads\/2023\/04\/pexels-photo-5473030-studio.jpg?fit=800%2C435&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/www.stefaneguilbaud.com\/blog\/wp-content\/uploads\/2023\/04\/pexels-photo-5473030-studio.jpg?fit=800%2C435&ssl=1&resize=700%2C400 2x"},"classes":[]},{"id":3983,"url":"https:\/\/www.stefaneguilbaud.com\/blog\/?p=3983","url_meta":{"origin":1111,"position":3},"title":"Un lobby peut-il avancer des informations mensong\u00e8res ?","author":"SG","date":"4 mai 2023","format":false,"excerpt":"IL Y A UN AVANT L'article du Monde publi\u00e9 le 3 mai 2023 met en lumi\u00e8re les pratiques douteuses du lobby des pesticides en France. Le S\u00e9nat a enqu\u00eat\u00e9 sur les activit\u00e9s de ce groupe d'int\u00e9r\u00eats et a d\u00e9couvert des preuves de chantage \u00e0 l'emploi et de mensonges d\u00e9lib\u00e9r\u00e9s pour\u2026","rel":"","context":"Dans &quot;Actualit\u00e9s&quot;","block_context":{"text":"Actualit\u00e9s","link":"https:\/\/www.stefaneguilbaud.com\/blog\/?cat=8"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/www.stefaneguilbaud.com\/blog\/wp-content\/uploads\/2023\/05\/Europe.jpg?fit=800%2C435&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/www.stefaneguilbaud.com\/blog\/wp-content\/uploads\/2023\/05\/Europe.jpg?fit=800%2C435&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/www.stefaneguilbaud.com\/blog\/wp-content\/uploads\/2023\/05\/Europe.jpg?fit=800%2C435&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/www.stefaneguilbaud.com\/blog\/wp-content\/uploads\/2023\/05\/Europe.jpg?fit=800%2C435&ssl=1&resize=700%2C400 2x"},"classes":[]},{"id":2607,"url":"https:\/\/www.stefaneguilbaud.com\/blog\/?p=2607","url_meta":{"origin":1111,"position":4},"title":"Interview : La D\u00e9sob\u00e9issance Alimentaire expliqu\u00e9e !","author":"SG","date":"16 octobre 2017","format":false,"excerpt":"Mediapart \u201cLe Club\u201d nous proposait sa revue Frustration n\u00b011 en ce mois d'octobre. Ils me consacraient 5 pages sur la d\u00e9sob\u00e9issance alimentaire ! Un honneur ! Un combat\u00a0:) Pour ceux qui ont rat\u00e9 le magazine en kiosque, voici un extrait exclusif, avec l'aimable autorisation de toute l'\u00e9quipe r\u00e9dactionnelle. VERSION PDF\u2026","rel":"","context":"Dans &quot;Chroniques parues&quot;","block_context":{"text":"Chroniques parues","link":"https:\/\/www.stefaneguilbaud.com\/blog\/?cat=6"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/www.stefaneguilbaud.com\/blog\/wp-content\/uploads\/2017\/10\/couv11.jpg?fit=800%2C435&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/www.stefaneguilbaud.com\/blog\/wp-content\/uploads\/2017\/10\/couv11.jpg?fit=800%2C435&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/www.stefaneguilbaud.com\/blog\/wp-content\/uploads\/2017\/10\/couv11.jpg?fit=800%2C435&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/www.stefaneguilbaud.com\/blog\/wp-content\/uploads\/2017\/10\/couv11.jpg?fit=800%2C435&ssl=1&resize=700%2C400 2x"},"classes":[]},{"id":4166,"url":"https:\/\/www.stefaneguilbaud.com\/blog\/?p=4166","url_meta":{"origin":1111,"position":5},"title":"D\u00e9pression et Alimentation : Comment prendre soin de sa sant\u00e9 mentale ?","author":"SG","date":"12 mars 2024","format":false,"excerpt":"Notre alimentation joue un r\u00f4le crucial dans notre sant\u00e9 mentale. Des \u00e9tudes r\u00e9v\u00e8lent qu'un r\u00e9gime de qualit\u00e9 peut pr\u00e9venir la d\u00e9pression, tandis que certains aliments peuvent la favoriser. Des recherches r\u00e9centes indiquent que certains nutriments pourraient m\u00eame servir de traitement d'appoint contre la d\u00e9pression, en agissant sur des m\u00e9canismes biochimiques\u2026","rel":"","context":"Dans &quot;Alimentation&quot;","block_context":{"text":"Alimentation","link":"https:\/\/www.stefaneguilbaud.com\/blog\/?cat=1"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/www.stefaneguilbaud.com\/blog\/wp-content\/uploads\/2024\/03\/pexels-photo-897817.webp?fit=800%2C435&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/www.stefaneguilbaud.com\/blog\/wp-content\/uploads\/2024\/03\/pexels-photo-897817.webp?fit=800%2C435&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/www.stefaneguilbaud.com\/blog\/wp-content\/uploads\/2024\/03\/pexels-photo-897817.webp?fit=800%2C435&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/www.stefaneguilbaud.com\/blog\/wp-content\/uploads\/2024\/03\/pexels-photo-897817.webp?fit=800%2C435&ssl=1&resize=700%2C400 2x"},"classes":[]}],"jetpack_likes_enabled":true,"_links":{"self":[{"href":"https:\/\/www.stefaneguilbaud.com\/blog\/index.php?rest_route=\/wp\/v2\/posts\/1111","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.stefaneguilbaud.com\/blog\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.stefaneguilbaud.com\/blog\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.stefaneguilbaud.com\/blog\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.stefaneguilbaud.com\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1111"}],"version-history":[{"count":5,"href":"https:\/\/www.stefaneguilbaud.com\/blog\/index.php?rest_route=\/wp\/v2\/posts\/1111\/revisions"}],"predecessor-version":[{"id":1125,"href":"https:\/\/www.stefaneguilbaud.com\/blog\/index.php?rest_route=\/wp\/v2\/posts\/1111\/revisions\/1125"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.stefaneguilbaud.com\/blog\/index.php?rest_route=\/wp\/v2\/media\/1118"}],"wp:attachment":[{"href":"https:\/\/www.stefaneguilbaud.com\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1111"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.stefaneguilbaud.com\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=1111"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.stefaneguilbaud.com\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=1111"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}